Problem Statement
Did you know that the African continent contributes less than 3% to the global creative economy due to challenges such as lack of infrastructure, trade restrictions and many others that prevent it from becoming a competitive player in creative services?
The AfDB recently predicted that the African creative sector will be worth $15.5 billion within the next 5 years as it overcomes major challenges of under-development.
Our Approach
Our aim is to provide visibility, representation and commercial viability for the African creative who is facing a myriad of challenges in contributing to the global creative economy. Here is how we hope to achieve this lofty goal…
Awareness
Spotlight the uniqueness of the African culture and its diversity today.
Opportunity
Provide a global platorm for talents on the continent to access the global creative market.
Impact
Change the narrative for creatives who are mired in obscurity and poor economic conditions.
Partner with Us
In preparation for our premiere global XR exhibition, Betiku Africa is seeking partners with vested interest in enabling a vibrant ecosystem of African creators in form of sponsorships and otherwise to showcase Africa’s finest to a truly global audience.
Partnering with us offers exciting benefits for brands looking to explore and establish solidarity with not just the African creative community but globally.
We are proposing the following
- AI for Good – Send a strong message of using Artificial Intelligence to enable human endeavors.
- Brand Positioning – Currently poised to make up 25% of the global population in 2050, Africa is not a market to ignore
- Global Audience – The exhibition will run virtually and available globally over a 2-week period
Visit this link to partner with us today. Individual? Kindly send a mail to team@betiku.africa. Thank you for your kind consideration